What is Social Media Marketing?

Facebook, Twitter, Google+ and LinkedIn are a few, and most popular social media sites that your company can use to help the visibility of your company. Social media marketing can increase brand recognition, and improve your brand visibility.

Social media marketing is the use of online social platforms, such as Facebook or Twitter, to promote your business. Leveraging built-in data analytics tools to track the impact, social media marketing allows you to address potential clients and customers, as well as business associates and the media, wherever they may be. The service provides your business with a "voice," using text, image, video, and other content to speak directly to your target audience and track their response. Unlike traditional paper or media marketing campaigns, social media marketing is a low-cost way of communicating with a large audience, and is totally free for your audience to use in order leave feedback and find more information about your business and the products and services it offers. These networks can even extend beyond their initial scope, as customers share updates with their friends and family. This is engagement with your audience in a way that has never been possible in the past, and will only continue to improve as these platforms gain in popularity and advance their technology; interaction between your business and its clients can occur in real-time anywhere in the world.

Social Media Marketing is cost efficient

Social Media is a low-cost form or marketing. Many sites have a free sign up and additional services can be added as needed. That is where Halstead Design can help. We create accounts for you and we also create marketing campaigns that fit within your budget.

Halstead Design is here for all your social media marketing needs.

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